Sticky at first. I expected this tape to last at least one full day without movement, however the stickiness wore off pretty quickly. Before, the tape would last at least 2 days, where I could even sleep with the piece on. Not so with this particular tape. Sadly. Also the price should be lower. I was actually using double sided tape used for SIgn Banners, before this, with 60 YARDS on it, for only $40 a roll. 5 times the length of this 12 yard roll, and it is much more durable and Sticky than this tape made specifically for a hair piece. That roll lasted me a long long time. I think walker tape is overpriced and takes advantage of the user. Why is BANNER tape, that is perfectly fine for me, with no adverse affects to my scalp much cheaper to buy than Walker tape??? ?????